With this simple guide, you can easily know the difference!
A company that attaches themselves to a Country with quotes like "Designed in Canada" or "Canada, since 1959" may have been founded or designed by people who live there.
This doesn't mean they produce locally! Unless explicitly stated, it may offshore it's production in countries that may not have basic labor or environment laws.
Made locally brands DO THIS:
1. Produce their products on domestic soil. All our products are manufactured in Toronto.
2. Ensures employees are under safe working conditions. Employees in developed countries are regulated by labor laws.
3. Respects the environment by not dumping. Fashion companies are notorious for dumping excess clothes, dyes, in landfills, oceans, etc. Made locally brands are regulated by environmental laws to prevent this.
4. Reduces carbon footprint by cutting out long shipping distances. We ship straight from our Toronto factory to your residence.
Offshoring production allows many large companies to get away with paying employees unfair wages, and engage in practices that are harmful to the environment.
These companies then claim they are a "local brand" which can be confusing as a consumer.
Now that you know this, keep an eye open when you see language like "Designed in (Name of Country)", "(Name of Country) roots", etc, and dig deeper into where the products are made.
We're very proud to produce in Canada and support our economy, by employing Canadians and giving back to local community initiatives.

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