ALUXTRA is our exclusive revolutionary patented technology that transforms our beautiful bras into nursing friendly wonders with it’s clasp-free feature that makes breastfeeding effortless.
"The best thing about it is it makes me feel beautiful again." - Erica
How does it Work?
Aluxtra is our patented design that allows all of our bras to be "nursing friendly" without screaming materinty.
It simply "just pulls right over".
There are no clasps and the design is very supportive with soft materials.

Why You'll Love ALUXTRA™

Premium Support
ALUXTRA™ is an exclusive patented design with true-to-size fitting precision to give you premium support.

Quality Materials
ALUXTRA™ is made with four way stretch resilient fabrics to accommodate breast fluctuations including, hormonal, weight, and maternity/nursing changes.

Nursing Friendly
The first of its kind, this one-handed, fold-over function transforms
your luxurious bras into undetectable nursing wonders. With cups that can retract to create a sling effect for continuous support, skin-to-skin contact between mother and baby is effortless.
- Jessi Cruickshank
- Alexis K.
- Kiri V.
ALUXTRA™ for Nursing Mamas
An investment that supports through EVERY Stage.
Motherhood is not temporary. Tired of nursing bras that are uncomfortable, unflattering and unsupportive? Your bras should make you feel comfortable, beautiful and support your whole journey.

Kiri Everyday

Kiri Pregnant

Kiri Postpartum
" They reinvented the concept of a nursing bra so there’s no more annoying clasp...It’s so beautiful you’ll want to keep wearing it after you no longer nurse. "